BRICK & BEACON MARKETING
FREE MARKETING CALCULATOR
How many potential customers are leaving your website?
See how much retargeting opportunity may already be hiding in your existing website traffic.
YOUR RETARGETING OPPORTUNITY
THE OPPORTUNITY
Your website traffic shouldn’t disappear after one visit. Retargeting can help keep your business visible after people leave.
Not sure about your traffic? This example uses 1,000 monthly visits so you can see how the math works.
Let’s turn the estimate into a practical retargeting plan.
How this estimate works
Each traffic range uses its illustrative midpoint (or 12,500 for 10,000+). “I don’t know” uses 1,000.
Leaving without action = monthly visits × 95%, rounded to a whole visit.
Annual opportunity = rounded monthly estimate × 12.
These are visits or potential follow-up touchpoints, not unique people, actual ad impressions, or a verified addressable audience.