BRICK & BEACON MARKETING

FREE MEDIA PLANNING CALCULATOR

See how far a streaming TV budget could reach in your local market.

Turn a working media budget into an illustrative plan for impressions, household reach, frequency, coverage, and campaign pacing—before requesting a proposal.

Enter media only. Creative, strategy, management, measurement, and taxes may be separate.

Use the households inside the geography and audience you actually intend to target.

Longer campaigns spread the same impressions across more weeks.

This is a planning input—not a guarantee that every household sees the same number of ads.

CPM means media cost per 1,000 impressions. These are editable Brick & Beacon planning scenarios—not quoted rates or industry averages.

No email address, login, customer list, or personal information required.

This calculator provides an illustrative media-planning estimate—not a quote, proposal, buying recommendation, forecast, or guarantee. CPM, impressions, unique household reach, frequency, inventory, geographic precision, audience availability, completion rates, attribution, and reporting methods vary by platform and campaign. Estimates exclude creative, strategy, management, technology, measurement, taxes, and other non-media costs unless a proposal says otherwise.