CTV / OTT Advertising
Big Screen Impact. Better Results.
Connect with your audience on the platforms they love. CTV and OTT advertising delivers high-impact video experiences that build brand awareness, drive consideration, and inspire action.
Targeted Reach. Measurable Impact. Real Results.
Big-Screen Visibility With Purpose
More Than Impressions. Attention That Moves People.
CTV and OTT advertising helps your business connect with the right audiences on the biggest screens in the home. Brick & Beacon builds campaigns around three goals:
Reach
Expand your reach and get in front of more high-value audiences.
Engage
Capture attention with compelling video that creates deeper connection.
Convert
Turn engaged viewers into action with measurable results that move your business forward.
Audience Targeting
Reach the People Most Likely to Become Customers.
We combine data and advanced targeting to put your message in front of the right households at the right time.
It's to reach the right households.
Types of CTV / OTT Campaigns
The Right CTV / OTT Strategy for the Right Objective.
Streaming TV Advertising
Place ads on premium streaming apps and services your audience already watches.
Audience-Targeted CTV
Target specific audiences based on demographics, interests, behaviors, and other relevant signals.
Retargeting & Household Extension
Re-engage website visitors and expand your reach to similar households across streaming environments.
Local & Geo-Targeted CTV
Reach audiences in specific locations with relevant, timely big-screen messages.
Creative That Connects
Big-Screen Creative. Built to Be Remembered.
We create CTV and OTT ads that look great, tell your story, and drive action on the biggest screen in the house.
CTV Retargeting That Works
Stay Visible Beyond the First View.
Stay top-of-mind with audiences who have already engaged with your brand and extend the conversation across connected screens and households.
Cross-Channel Advantage
CTV Works Better Together.
CTV and OTT become even more effective when they reinforce your broader marketing strategy and keep your message consistent across channels.
One Audience. Multiple Touchpoints. One Strategy.
Measurable. Transparent. Actionable.
Know What Your CTV Is Creating.
Track performance in real time and understand what's driving results—from impressions and video completion rates to website activity, audience insights, and conversions.
Big-screen attention matters.
What it creates matters more.
Built for Businesses That Need to Be Seen and Remembered
Be Seen Before the Decision Is Made. Be Remembered When It Matters.
Brick & Beacon Marketing delivers CTV and OTT campaigns that put your business in front of the right people—on the big screen, at the right time.